180 years of Woolrich

Known for their rich heritage of quality outdoor wear and signature range of plaid jackets and woolen work-wear, Woolrich isn’t exactly the kind of lust-after brand we’re used to. But this year they celebrate 180 years of the brand and to mark the occasion they have released a special limited edition anniversary collection – and let us tell you, it’s really rather cool.

The capsule collection for AW10 comprises just 17 pieces for men and women with only 180 pieces produced for each item. And just so you know you’re getting a true collectable every piece has been individually numbered with anniversary labelling. The styles, which include a great ranch style plaid jacket and the classic ‘Charley Brown’ jacket, have been taken from the depths of the Woolrich archives and have been re-worked for a contemporary look.

We love the original images from the archives which accompany the latest interpretations of the pieces – especially loving the couple in matching outfits. The traditional outdoor wool and shearling Ranch coat that they are sporting so well has been re-worked in Woolrich’s signature red plaid with a shearling collar and real horn buttons. It’s a really wearable on-trend piece and these kind of coats are going to be everywhere come next season so getting a true heritage piece will put you one step ahead of the rest.

The ‘Charley Brown’ jacket was a favourite with fans throughout the 60s – 80s and with a tagline – ‘Where the girls are is where the Charley Brown is’ – we can see why. Featuring handpicked archive fabrics, chamois suede collar and cuffs and cashmere lining this jacket is a great investment buy for AW that will be a real heritage piece.

The Woolrich AW10 heritage collection will be available to next season via the Woolrich site.


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