Even when Deacon signed on with British high−street retailer, New Look, in 2006 to produce seasonal capsule collections, he stuck to appeasing his feminine admirers and rightly so. Thankfully, two years in, Deacon has finally unleashed a collection for men over at New Look and the end result was worth the wait!

The graphic inspired prints that sauntered down Giles SS09 show are visible in his men’s line for New Look. My personal favourite happened to be the spunky purple (they have it in a peach fizz hue, but I’ll kindly pass) animal print shirt. The short rolled up sleeves in concert with the jazzy animal print exude a grunge punk feel synonymous with London club culture. £16 £3, available at New Look.

His reasons? Speaking to WWD Pugh explained,

Following the last show, the first show where I did not have any male models, lots of people commented on there not being any men’s wear in the collection….It felt like a good time to take on a new challenge and do a men’s wear collection. The collection will have all the staples of a men’s wear show, but obviously with my own slant.”

His much anticipated men’s collection will make its debut in January at the Paris menswear shows. Often described as avant-garde the question on everyone’s lips is, “What can we expect?”

How interesting it would be if Pugh did a complete u-turn from his usual aesthetic. Naturally we wait with baited breath. …